Our stories.
![](https://mlztb13qjala.i.optimole.com/cb:NvEw~6227b/w:1024/h:747/q:mauto/f:best/ig:avif/https://www.brandmatter.co.nz/wp-content/uploads/2022/05/1Stories-Artwork-1.jpg)
Creative solutions for a circular world.
Everywhere you look you’ll see that brands are touting how they’ll save the world, one toothbrush, or toothpick at a time. Is brand purpose just another trend, do customers really care about this, and how do you know if you are...
![](https://mlztb13qjala.i.optimole.com/cb:NvEw~6227b/w:1024/h:747/q:mauto/f:best/ig:avif/https://www.brandmatter.co.nz/wp-content/uploads/2021/09/Purpose-3.jpg)
What is purpose and why does it matter?
Everywhere you look you’ll see that brands are touting how they’ll save the world, one toothbrush, or toothpick at a time. Is brand purpose just another trend, do customers really care about this, and how do you know if you are...
![](https://mlztb13qjala.i.optimole.com/cb:NvEw~6227b/w:1024/h:759/q:mauto/f:best/ig:avif/https://www.brandmatter.co.nz/wp-content/uploads/2022/02/REbranding-copy1.jpg)
Why rebranding matters.
The world has changed so much over the last few years. Businesses have needed to pivot to stay alive – online sales and digital marketing are on the rise, new players have entered the market, and it’s getting harder and harder to stay relevant and...